Speaker, Author, Researcher, consultant

Pamela N. Danziger 

Speaker, author, and market researcher, Pamela N. Danziger is internationally recognized for her expertise on the world’s most influential consumers: the American Affluent. She founded research firm Unity Marketing in 1992 and is a consultant with Affluent Consumer Research Company. 

She was named as one of the top Luxury Speakers of the World in 2025 by the World Luxury Chamber of Commerce and a Top 10 Thought Leaders in Retail in 2024 and to the Top 100 Thought Leaders in Marketing in 2025 by Thinkers360, received the Global Luxury Award for top luxury industry achievers presented at the Global Luxury Forum in 2007, and was named to Luxury Daily’s Luxury Women to Watch in 2013.

She is a contributing columnist to The Robin Report and a senior contributor on Forbes.com.  

Prolific writer and blogger, she’s author of eleven books, including Meet the HENRYs: The Millennials that Matter Most to Luxury Brands and her latest book with co-author Ken Rohl, The Corporateneur Plan: Your Roadmap from Mid-Career Professional to Entrepreneur. 

Pam holds a B.A. in English Literature from Pennsylvania State University and a M.L.S. from University of Maryland.

Pam leads with research to provide brands with actionable insights and strategies to connect with their most profitable, high-potential customers.  

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I provide services through…

For speeches, market research and consumer insights

For quantitative and qualitative research into the luxury, affluent and high-net-worth consumer market.  

Latest REPORT

State of Luxury 2025 

The global luxury market is navigating a complex environment, shaped by economic changes, evolving consumer expectations, and rapid advancements in digital technology. The State of Luxury 2025 report equips your company with essential insights to thrive amidst the challenges and opportunities of this year and beyond.

Now in its eighth edition, the State of Luxury report offers valuable insights to address both immediate and long-term challenges in the luxury market. It empowers brands to adapt to shifting market dynamics and meet growing customer demands for unique and immersive experiences in their luxury goods and services journey.

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RECENT BOOK

Meet the HENRYs 

For the foreseeable future, millennial HENRYs (High Earners Not Rich Yet) will be the consumers that every brand manager, marketer and retail executive will need to know well. This subset of the largest generation of Americans, earns between $100K and $250K–the income cohort that accounts for 40% of all household spending. Most important however, these are the consumers who are on track to become the ultra-wealthy ($250K +) of the future. 

This forward-looking book examines trends and profiles emerging disruptive brands that millennial HENRYs are drawn to, and she explains how many of these innovative brands are setting themselves apart from the traditional top-tier luxury brands.

It also takes you on a deep-dive into the steps the smartest of the traditional luxury brands and retailers are taking to keep up with a new generation of consumers who are anything but traditional in their approach to luxury spending.

Get a Copy

Latest Book

The Corporateneur Plan 

entrepreHow to make the leap from corporate mid-career professional
to entrepreneur: a lifetime of invaluable lessons from Ken Rohl
who made the leap at age 50 and sold his business to a
Fortune 500 company.

In The Corporateneur Plan: Your Roadmap from Midcareer Professional to Entrepreneur, Ken Rohl and Pamela N. Danziger draw from Ken’s extensive years of experience as a CEO and entrepreneur to create a roadmap for executives who leave successful careers in the corporate world, choosing to take the uncharacteristic and risk-filled road into entrepreneurship.

This book is grounded in research to elevate The Corporateneur Plan from personal anecdotes to a guidebook of what every aspiring entrepreneur needs to know before cutting the chord from their corporate careers and setting out on their own entrepreneurial journey. This is your roadmap. 

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Other Books
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Pam Danziger speaks truth to power in luxury. She is an analyst beyond compare of all things luxury, marketing, retail and HENRYs.

Her cogent interpretation of data is geared to help luxury marketers make better decisions as consumer behavior evolves.

Be it as a speaker or as a writer, Pam gets the message across  without the usual jargon that camouflages the true purpose of research and analysis: actionable insight. 

– Mickey Alam Kahn, Editor-in-chief Luxury Daily

Is Pam Right for Your Group?

Every speech is customized

Pam customizes every speech to the specific needs and interests of her audience. In addition, she offers event planners an opportunity to conduct a pre-meeting survey with attendees to learn more about the group and what information will be most impactful and relevant for them to hear.

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Expertise in affluent consumer insights, the luxury market and retail

For nearly two decades, Pam has been researching the affluent and luxury consumer segment. She can help you gain the information and insights you need to tap this most powerful consumer segment in the world — The American Affluent.

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Speech Topics

ON the schedule

Upcoming Presentations

Join Me For a Look at Amazon and Fashion

Join Me For a Look at Amazon and Fashion

by | Jul 26, 2020

Join me for a look at Amazon for fashion brands on Thursday, July 30 at 2 p.m. edt. I'll be moderating a lively discussion with Laura Meyer, Brigid Foster and Quigley Goode, hosted by Envision Horizons.theis

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Contact Agent

greg@unitymarketingonline.com

Contact Pam

pam@unitymarketingonline.com